Complaint Review: Direct Sat USA LLC

In February 2011, one of Direct Sat USA's techs was out to my residence to install service to a new tenant in my upstairs apartment. Despite a letter of authorization stating that the installer was only to install a dish on the rear deck of the residence, the installer insisted that he could not get signal there and placed a dish on the roof of my first floor bedroom. Two days after the install, we had a very heavy rain storm and my son came to me saying the ceiling in my room is leaking over my bed. Up and until the dish was installed, we had not had any problems with leaks.
After calling DirecTv's 800 number, to initiate a claim, we had a local roofer come out to do an estimate. The estimate came to $1700. When roof work was started to avoid further damage (we were forecasted to have more heavy rain in two days), it was found that one of the original roof deck planks had been weak and was recently broken. This allowed water from a downspout from the second story roof to leak under the rolled shingle roofing. Leaking water was following two rafters and running down the wall joists and also collecting in the blown insulation in both the outside wall and the ceiling. This caused the drywall on the ceiling to crack and buckle as well as the paint on the outside wall to form water filled blisters (which I had to scrape in order to release the water).
Description of work done to roof:
         Removal of Direct TV dish from roof
         Removal of gutter
         Stripping of rolled shingles and tar paper
         Removal of damaged section of roof decking
         Removal of wet blown insulation
         Spraying of mold inhibitor
         Install rolled fiberglass insulation
         Replace damaged roof deck section
         Install second layer plywood roof deck
         Install new felt paper base
         Install new shingles
         Replace new drip edging/flashing
         Redirect downspout
         Caulk all seams on drip edging/ flashing
         Reinstall gutter
         Magnet roll yard
         Remove job waste
I enclosed photos show the damage to the ceiling and the outer wall. The damage to the outer roofing was not evident until the roofers started their work. I was told the damaged roof deck plank was less than 2 from the installed dish (the left of the dish) and likely caused by Dish installer walking on roof to install dish.
Work still needs to be done to the inside of the room that leaked. This includes:
         Removal of damaged ceiling drywall
         Removal of damaged outer wall drywall
         Removal of damaged wall insulation
         Spray mold inhibitor
         Install new wall insulation
         Install new wall drywall
         Install new ceiling drywall
         Removal of carpet (to be reinstalled and cleaned)
         Replace carpet underlayment
         Reinstall carpet
         Removal of job waste
My Completed Repairs came to $1,700 and my Future Repairs are estimated to be another $850 for the inside repairs mentioned above. Total for repairs: $2550

This is a almost verbatim copy of my damage claim letter to DirecTv who refered me to Direct Sat USA. I had to call all the way up to DirecTv's corporate office several times and just kept getting the runaround. They pretty much told me to deal with the installer. Direct Sat USA has their own damage claims office which denied the claim twice. I am still trying to deal with DirecTv in the hopes of them possibly forcing Direct Sat USA to reconsider. In my opinion, both DirecTv and Direct Sat USA are too big for their customers' good. F- for professionalism and good business ethics.