Print the value of index0
Yelp CPC Advertising Is A Scam - Buyer Beware Internet
Yelp CPC advertising has some nasty hidden terms. The sales person will tell you that each click is $3 or so for your business, but then you will find out it more likely to be at least $10. They purposely lie to you to pretend they are a better deal than Google AdWords. They are a much worst deal. But of course in the terms, it is hidden that they can charge you whatever they want.
Also, the monthly advertising is a scam. You will not see a good return on investment. They will pretend they will alter your reviews to make you look better...they do not. Do not use Yelp Ads. You have been warned.