Alex Ethofer and Adam Ethofer are con men. They are terrible coaches, scam artists, and losers who can't pay their rent. See the attached screenshot from GoFundme.
Adam seriously cannot pay his rent. He is a junkie and a wannabe womanizer. He's a decent conversationalist who tricks people into thinking he's a dating coach. Except, i've never seen him on a date.
They've run multiple online businesses like BadAssCoaching.com and the UpgradedMan and they've all failed. They are 2 losers pretending to be life coaches and success coaches who cannot even manager their own lives.
Run away from them, run don't walk. Run away.