It starts with a fraudulent story about how Joanna Gaines from Fixer Upper is starting a new skin care line which you can try for $4.99 shipping.
When subsequently paying for the item, there are additional charges buried in the fine print which amount to $190 after you add them up.
Joanna Gaines denies any affiliation here:people.com/home/is-joanna-gaines-leaving-fixer-upper-facial-cream-skincare/
File reports with your state Attorneys General.