David Kelley
Dallas,#2UPDATE Employee
Wed, December 08, 2004
Dear Brad, I apologize for your confusion over our radio ad. We have been a supporter of KLTY and certainly appreciate their listeners. Our ad that you responded to was our "lease and pay only Half of MSRP". The ad is truley a great deal, at the time I believe we were also able to offer you full tax credits so that you could even save on your out of pocket expense. With every auto ad you must do a full disclosure and unfortunatley for radio advertising their is not enough time in a 30 second spot. We do mention to "see our ad in the Dallas Morning News". Also to avoid confusion we give our telephone number twice to encourage our customers to call first and get the details. We even go to great lengths to record all incoming sales calls, so that we can train on how to better handle our calls. As for my sales person, Daniel, he is one of my finest. I believe if you would not have came in with the pre-conceived image of what Daniel was(vulture circling) you would have seen that he is a very nice, christian, and straightforward young man. The reason Daniel asked for some information upfront was to find out what your needs were and to help find a vehicle that would fit within those needs. But again, after you did not call or look at our ad, you rushed him to just go see the vehicle. So being the nice guy that he is he showed you what you asked for. When he finally got a chance to explain the ad you did not even give him a chance. Again, I apologize for your confusion. If a one pay lease does not fit your budget or needs I certianly understand. If you would have given us an opprotunity to help you, I am confident we could have found a vehicle that would have worked for you at a price that was more than fair. Sincerely, General Manager