Their website claims the following:
* No Gimmicks, No Games, we promise hassle free shopping.
* The reason why we are able to offer such low prices, is because we are a wholesale company, so you're skipping the store and you're purchasing directly from where they purchase from.
Don't believe it. After placing my order they called to 'confirm' and wanted to tack on a 9% 'insurance' charge to ship my item which brings their 'low cost' over the price of reputable dealers. Don't waste your time with them.